5 reasons why you should start to publish your digital magazine

This post we dedicate mainly to those who are thinking about publishing digital magazine, but are not sure if it’s worth it. If you...

Utility or beauty in content marketing

Utility or beauty – it is an eternal fight. Sports shoes or oxfords? Van or cabriolet? This question is important also in content marketing....

What Game of Thrones can teach us about content marketing

New season of HBO’s Game of Thrones has just started, so maybe it’s a good time to think what we can learn about content...

4 advantages that will finally convince you to share your content

Digital publishing provides the reader with an instant, digital book or magazine to read on a computer, smart phone, Ebook reader or tablet. Magazines...

5 tips for creating killer headlines

Your headline is the first, and perhaps only, impression you make on a prospective reader. Without a compelling promise that turns a browser into...

The most common ways of publishing digital magazines

Digital magazine publishing seems to be complicated. Not because of technological aspects of publishing, but even because of the problems with „digital magazine” term. So let’s...

7 steps to create your digital magazine

This post should begin with the most important question that you probably have asked yourself: are you sure you find the audience for your...

Content definition: 5 characteristics you need to know

This post is a result of many informal talks I had over the last year. My main goal was to understand how people define...

How to read to understand

Everyday people absorb hundreds of pieces of information. Nowadays, during one day we get them way more than the average person during one year...

Content Curation – Provide Valuable Content Without Creating It

We live in a world full of random information. In many cases, we tend to acquire the new knowledge by accident. We never know...